Blogs from Art Waskey

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Bring Genius to Life: The Impact Filter Tool

Impact Filter In their book, Who Not How, authors Dan Sullivan and Dr. Benjamin Hardy discuss the best ways to maximize the effectiveness of selective attention and bring your genius to life. Sullivan created a tool called “Impact Filter” that helps to define what the...

Lead with Selective Attention

I have the privilege of working with a visionary pioneer who has a passion for using cryogenic gases in unique environments. He focuses on the latest technological advancements in cryogenic equipment. This selective attention has enabled him to be a forerunner in the...

Meeting the Digital-First B2B Buyers Where They Are

The business-to-business sales landscape has undergone a seismic shift. According to a recent report by Stonehouse Comms, LinkedIn data reveals that 45% of B2B decisions now close within 14 days or less, up from 38% in the second quarter. After five decades in sales,...

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Customer personalization

Independent distributors succeed based on the added value they bring to the customer relationship. In 2024, strengthening customer personalization will be critical to your success. Here are three...

Micro Metrics That Drive Sales Performance

While macro indicators shape overall sales impact, a select group of micro indicators truly drives measurable success. These key metrics are essential to monitor regularly, as they directly...

Getting the contract signed

Once you have identified your customer’s needs and those making the purchasing decision, move into investment discussions and present your solutions. You are ready to get a contract signed. Customer...
AI Enablement and Workforce Security

AI Enablement and Workforce Security

AI enablement Why am I so adamant about distributors enabling AI without delay and with a sense of urgency? The answer is because AI is already...

Travel Days: Critical to Success

Travel Days: Critical to Success

Throughout this AI-Enabled Sales Management series, we've examined AI tools that help maintain analytical focus on key performance indicators...

Defining Your Top 5 Prospects

Defining Your Top 5 Prospects

In my career in sales management, I witnessed too many outside sales reps (OSR) get distracted and lose some top account opportunities. Today, AI...

3 Steps to Avoid Customer Churn

3 Steps to Avoid Customer Churn

We've all experienced the disappointment in learning that one of our Top Ten Accounts is switching to a competitor. There is a practical way to...

Confirming Sales Results Using KPIs

Confirming Sales Results Using KPIs

Macro key performance indicators (KPIs) serve as the lifeblood of a growing, profitable business.  In AI-Enabled Sales Management, the ultimate goal...

Managing Sales Prospects Today

Managing Sales Prospects Today

The importance of management Much has changed in the world of sales, but the importance of managing sales prospects remains high. An active...

Key benefits of AI calendar planning

Key benefits of AI calendar planning

Artificial intelligence is revolutionizing time management, and AI planners are leading this transformation. Moreover, these intelligent systems go...

AI Call Reporting and Sales Management

AI Call Reporting and Sales Management

Managing your Reps — Setting Expectations and Providing Reviews  This is the first in a series of articles I am writing on AI’s impact on managing...

What Buyers Expect Today

What Buyers Expect Today

Do you know who your buyers are and what they expect? According to LinkedIn’s 2025 B2B Buyers Report , Millennials now make up 73% of all B2B buyers...

Balancing Life Decisions

Balancing Life Decisions

Early in my career, I worked for an international distribution company with a steep corporate ladder to climb. As a sales manager, I oversaw a...

How to Improve Strategic Projections

How to Improve Strategic Projections

Like so many areas of business, the art of strategic planning has been greatly altered by the introduction of new technology. Software applications...